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      <image:title>Blog - Summit County Small Biz Roundup: Local Favorites That Make a Difference - Make it stand out</image:title>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Blog - Leah's 2024 Event Round-Up Celebrating Community Connections in Summit County - Make it stand out</image:title>
      <image:caption>Photo by Hayden Eastburn</image:caption>
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      <image:title>Blog - Leah's 2024 Event Round-Up Celebrating Community Connections in Summit County - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Blog - Leah's 2024 Event Round-Up Celebrating Community Connections in Summit County - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Blog - Leah's 2024 Event Round-Up Celebrating Community Connections in Summit County - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Blog - Creating an Ad Budget as a small business with a Small Budget - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Blog - Creating an Ad Budget as a small business with a Small Budget - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Blog - Embracing Inclusivity During Heritage and History Months: A Guide for Small Businesses - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <loc>https://leahmarierybak.com/blog/7-easy-ways-to-show-up-online</loc>
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      <image:title>Blog - 7 Easy Ways to Show Up Online (and Have Fun Doing It) - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <image:image>
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      <image:title>Blog - 7 Easy Ways to Show Up Online (and Have Fun Doing It) - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Blog - 6 Tips for Effectively Working With a Marketing Contractor - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Blog - 6 Tips for Effectively Working With a Marketing Contractor - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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      <image:title>Blog - 6 Tips for Effectively Working With a Marketing Contractor - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <lastmod>2024-02-28</lastmod>
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      <image:title>Blog - 4 Things To Know in Your Search for Your Ideal Customer or Client - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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      <image:title>Blog - 4 Things To Know in Your Search for Your Ideal Customer or Client - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <loc>https://leahmarierybak.com/blog/top-marketing-takeaways-for-small-businesses-in-2023</loc>
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    <priority>0.5</priority>
    <lastmod>2023-12-11</lastmod>
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      <image:title>Blog - Top Marketing Takeaways for Small Businesses in 2023 - BE CONSISTENT.</image:title>
      <image:caption>Consistency is one of the most critical factors in running a small business. It is what keeps your target audience aware of your brand and keeps your current customers loyal. Without consistency, a business can quickly fail.</image:caption>
    </image:image>
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      <image:title>Blog - Top Marketing Takeaways for Small Businesses in 2023 - WANNA WIN? VIDEO.</image:title>
      <image:caption>Photo from: 7 Memes to Help with Video Content Strategy - Rowlbertos Media</image:caption>
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      <image:title>Blog - Top Marketing Takeaways for Small Businesses in 2023 - SEPARATE SOCIAL.</image:title>
      <image:caption>In 2023, 77% of small businesses used social media to connect with their customers, and 41% depended on social media as a revenue driver. (Forbes Advisor, 2023). Having a social media presence in your business is critical to gaining visibility and giving them a sense of trust that your business is professional and active.</image:caption>
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      <image:title>Blog - Top Marketing Takeaways for Small Businesses in 2023 - AI = FRIEND NOT FOE.</image:title>
      <image:caption>AI is a powerful, time-saving tool that has been making quite an impact in the business world over the past year. It has equipped small businesses with professional, human-like capabilities in customer service, marketing, content creation, sales, and business growth.</image:caption>
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      <image:title>Blog - Top Marketing Takeaways for Small Businesses in 2023 - DATA = A BIG DEAL.</image:title>
      <image:caption>Big data will continue to be a significant factor in helping small businesses reach their goals in 2024. Data is a critical tool for learning about the behaviors of their customers and audience, allowing them to improve their marketing efforts, identify ineffective processes, cut costs where appropriate, stay competitive, and provide a better customer experience.</image:caption>
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      <image:title>Blog - Top Marketing Takeaways for Small Businesses in 2023 - PATIENCE IS THE REAL DEAL.</image:title>
      <image:caption>Each year adds new technology and trends to learn and consider as businesses strive to reach their goals. However, if there is anything that the above shows, there are just as many "not so new" factors that continue to be important year over year. While social media, video, and AI may or may not be a good fit for all small businesses, other factors such as systems, data, consistency, and patience remain vital for businesses of all sizes.</image:caption>
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